CSR (Corporate Social Responsibility) concept is becoming an important factor on the consumer’s decision process. Now, more than ever, it is mandatory that brands clearly identify their true colour and purpose. Luckily, corporate thinking and mentality has grown more sensitive and openminded to these ideas.
And that’s where ColorADD shines as ground-breaking factor!

ColorADD IS A UNIQUE, UNIVERSAL AND INCLUSIVE LANGUAGE, DEVELOPED THROUGH GRAPHIC SYMBOLS ALLOWING THE FULL INTEGRATION OF 350 MILLION PEOPLE THAT CANNOT IDENTIFY COLOUR: COLORBLIND PEOPLE.

Our experience, based on several collaborations in different countries and markets, has show that integrating ColorADD in all kinds of products and services, where colour has a significant part on identification, orientation and choice, has a high social positive impact.
If we can associate that impact to an economic one, we find a win-win situation for brands, implementing CSR and experiencing economic growth and, in and universal plan, awareness and a more inclusive society for all.
ColorADD and OSDM are ready to guide brands and enable them to their full potential as inclusive and participating parts in a growing global market.

COLOR IS FOR ALL! WEAR IT!

ColorADD TEXTILE APPLICATION

Do you want to ADD Color to your brand?

COLOR IS FOR ALL! WEAR IT!